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Corona beer isn't making any changes to its advertising despite the name's unfortunate similarity to the deadly coronavirus.
There is no link between COVID-19 and Corona beer, plus more news to start your day
While the illness has nothing to do with the beer, poll suggests the suds brand could suffer from public misperception.
While the illness has nothing to do with the beer, poll suggests the suds brand could suffer from public misperception.
When word of the coronavirus first spread, and people didn't realize its deadly potential, it was popular to poke fun about it being contracted by drinking Corona beer. But as the virus has caused concern and panic across the globe, the Mexican brew which shares a similar name has taken a hit in profits and popularity. CORONAVIRUS BACKLASH: Crude sinks to lowest in a year as coronavirus panic increases The Dallas Morning News recently reported...
Corona beer isn't making any changes to its advertising despite the name's unfortunate similarity to the deadly coronavirus. Constellation Brands, which brews several variations of the popular lager, said in a statement that its customers "understand there is no link between the virus and our business." The spread of the coronavirus couldn't have come at a worse time for Constellation, which is spending $40 million to launch its new...
While the illness has nothing to do with the beer, poll suggests the suds brand could suffer from public misperception.
Constellation Brands, maker of Corona beer, claps back at coronavirus chatter after CNN story claims spread of the coronavirus couldn’t have come at a worse time for Corona beer.
Revenues to the tune of $3.1 billion is estimated to come from local sponsorship agreements between Japanese companies and top brands.
Indian Navy puts off to its biggest exercise 'Milan' amid coronavirus crisis. Reports have stated that some nations have expressed their inability to participate over the rising concerns of coronavirus infection. - Latest India News from Opindia.com
Corona beer is having a bit of a PR problem at the moment. But they're not the first brand name to run into hot water
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A number of leaders will skip festivities as experts say virus spreads at large gatherings
The government will spend R25 million in an operation by the defence force to repatriate 151 South Africans from China to SA following the outbreak of the coronavirus.
Cabinet secretary Rajiv Gauba is monitoring the situation while holding video-conferences with the state officials for coordinated actions against the virus’ spread.
Not just a beer, but also a restaurant, a wine label, and a moving business.
Unpredictability and big impacts have a way of catching the public’s attention, says Darrell Bricker.